İdil Sanat ve Dil Dergisi
www.idildergisi.com
Cilt 8, Sayı 62  Ekim 2019  (ISSN: 2146-9903, E-ISSN: 2147-3056)
Duygu ERKAN

NO Makale Adı
1568206041 MYTHOLOGICAL SYMBOLS IN FASHION DESIGN

In this study, the symbolic reflections of mythological elements in today's fashion designs, their applications as colors, patterns and silhouettes and the meanings they represent are examined by associating them with clothing and accessory visuals.This research is limited to the symbolic effects of Greek mythology on fashion designs due to the richness of mythological visual elements, their universal meanings, and the frequent use by many fashion brands in both logo and designs.In the introduction part of the study, the relationship between the concepts of symbol, mythology and fashion design was evaluated and the effects of mythology on social structure and the semiotics in art were revealed.In the second part of the study, the importance of the symbolic language of fashion in the history and how use the major fashion brands this symbolic language was presented.In the final part of the study, the Greek mythological elements used in the fashion design collections were examined since the beginning of the 20th century, and their symbolic meanings and their reflections on clothes and accessories as design elements were presented.

Keywords: fashion, mythology, symbol, Ancient Greek, design